Whether a high-street shop, shopping centre, flagship store or retail park, the value of retail real estate is determined both by its (precise) location, the performance of its user(s) and the quality of its management, which must be tailored to the site.
These parameters are not easy to control, particularly in a changing environment: the expectations of consumers, citizens and elected officials change quickly, and distribution channels, transport modes and technology move even faster.
The paradigm shift disrupting the retail business also challenges investors, developers and local authorities. Understanding everyone’s concerns and aligning their strategies for business success is in the best interest of the retail real estate sector and the host cities.
CBRE Retail – the merger of Convergences with the retail specialists of CBRE – is the only consultancy in France that masters all aspects of retail real estate, for all formats and all stakeholders, providing expertise across the value chain, from evaluation to implementing recommended actions, both locally and internationally.
The team of 50 people at CBRE Retail are specialists in both real estate and retailing, within their respective professions:
- Studies and prospective analyses, retail analytics
- Project management assistance and project set-up
- Leasing, tenant representation*
- Sale, acquisition, financing
- Advice on asset management and investment strategy
- Retail property management
* Search for premises for retailers
Supported by the CBRE Research and Reports Department for macro-economic reviews and analysis of consumption trends (millennials, phygital, etc.), the team also benefits from expertise in the CBRE Group in related fields: project management, fit out management, portfolio management, facility management, valuation.
Finally, CBRE combines its international reach with a strong operational presence across France.
50 staff, €1 billion in assets analysed, participation in €600 million in disposals and acquisitions, 21,000 m² in rental transactions, 600,000 m² / €70 million in rental management in France, and 3,000 retail real estate assets appraised.
CBRE Retail builds highly experienced teams for bespoke projects, adapted to the specific needs of each client.